The Small Business and Entrepreneurship Associate of Applied Science Option qualifies graduates to start and run a business, grow an existing business, or be employed in a new startup venture. The skills learned will enable the student to comprehend and assist in the basics of successfully operating a small business. Employment opportunities and job functions will vary greatly with industry, size of business, and geographical region.
Program Learning Outcomes
Upon successful completion of the program, students will be able to:
- Apply effective written and verbal communication skills individually and in groups.
- Apply analytical, technology, and reasoning skills relevant to the profession.
- Apply appropriate ethical choices on both a professional and personal level.
- Construct financial data and use it to make informed decisions about the operating performance of a company.
- Develop a marketing plan and strategies behind product/service positioning, pricing, distribution (placement), and promotion.
- Develop a comprehensive feasibility study that will position a business for success in a competitive marketplace.
- Create and present an elevator pitch.
Take as many level 1 courses as possible before attempting level 2 courses, and take as many level 2 courses before level 3 courses. Level 3 courses may be taken concurrently with level 4 courses.
This degree is designed for students planning to enter their chosen career upon graduation. Only selected credits are considered transferable to public or private baccalaureate institutions. See advisor for additional information.